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  • provisions of S. 8 of the Trade and Merchandise Marks Act 1958
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  • provisions of S. 8 of the Trade and Merchandise Marks Act 1958
Smart Summary

Structured Summary of the Opinion — Philips Passing Off Appeal

Factual and Procedural Background

The respondents (Philips entities: respondent No.1 a Netherlands company and respondent No.2 its Indian subsidiary) instituted an action for passing off to restrain the appellants (a partnership trading as Musical Trading Company) from using the name "Philips" or any similar mark on watches, clocks and the like so as to pass off their goods as those of the plaintiffs.

The respondents manufacture and sell a wide range of electrical and non-electrical goods under the trade mark "Philips". They had been manufacturing in India since 1948 and had built substantial goodwill and reputation; their sales in 1967 exceeded Rs. 23 crores and they spent substantial amounts on advertising. Although the respondents did not manufacture watches and clocks in India, they manufactured clock-fitted radios and radio-clocks; the principal company manufactured clocks and watches in Holland.

The appellants had been selling watches, clocks and time-pieces under the trade mark "Philips" since 1954, with annual sales around Rs. 20,000/- and without advertising such watches. Plaintiffs alleged defendants adopted the mark dishonestly to take advantage of plaintiffs' reputation; defendants alleged bona fide use since 1954 and claimed their own goodwill in watches and clocks.

The trial court framed nine issues, resolved several in favour of the plaintiffs (including that plaintiffs had sold goods in India under the name "Philips" and had acquired goodwill and reputation) and against the defendants (including findings on the defendants' use and lack of explanation for adopting the mark). The trial court awarded only nominal damages of Rs. 100 as actual damages were not proved.

The present appeal challenges the trial court's findings. The appeal was dismissed by the appellate court with no order as to costs.

Legal Issues Presented

  1. Whether the plaintiffs are duly incorporated companies and the suit was validly instituted on their behalf?
  2. Whether in India the plaintiffs have been selling their goods (as specified) with the trade name "Philips", and if so, since when?
  3. Whether the plaintiffs have acquired any goodwill for the sale of those goods and whether the trade mark "Philips" has acquired a reputation associated with the plaintiffs' goods?
  4. Whether the defendant deliberately and dishonestly adopted the trade mark "Philips" for watches, clocks, radios, gramophone records etc. to pass off those goods as the plaintiffs' goods, and if so, since when and to what effect?
  5. Whether the defendant started selling its goods under the trade mark "Philips" in 1954 and has continued since then, and if so, to what effect?
  6. Whether the defendant has acquired any goodwill for the trade mark "Philips" on the goods referred to?
  7. Whether the plaintiffs have suffered any damage because of the defendant marketing goods under the trade mark "Philips", and if so, how much?
  8. Whether the plaintiffs are entitled to recover any amount on account of damages, and if so, how much?
  9. What relief(s), if any, the plaintiffs are entitled to and on what terms?

Arguments of the Parties

Plaintiffs' (Respondents') Arguments

  • The plaintiffs had built up extensive goodwill and reputation in India and worldwide under the trade mark "Philips" by manufacturing and extensive advertising and sales of many electrical and engineering goods.
  • The mark "Philips" is a household word in India and associated by the public and traders with the plaintiffs' products.
  • The defendants, aware of this reputation, adopted the trade mark "Philips" for watches and clocks to trade upon plaintiffs' reputation and to pass off their goods as those of the plaintiffs.
  • Watches and clocks are sold alongside radios and other electrical appliances on the same counters; the plaintiffs manufacture clock-fitted radios and the parent company manufactures clocks and watches abroad — linking the trades for purposes of passing off.

Defendants' (Appellants') Arguments

  • The defendants have been bona fide using the trade mark "Philips" for watches, clocks and time-pieces since 1954 and had thereby built their own goodwill in that mark for those goods; plaintiffs had never marketed Philips watches in India.
  • The plaintiffs' registered trademark was limited by the registration (under Section 8 read with Rule 26 and the Fourth Schedule, clause (14)) and did not include watches and clocks; furthermore the registration carried a disclaimer under Section 17(b), which the appellants argued disentitled plaintiffs from claiming exclusive use.
  • The owner of a trademark for a particular class of goods cannot prohibit others from using the same mark in connection with totally different goods; because the respondents neither manufactured nor marketed clocks and watches in India, and there was no trade link, there was no likelihood of confusion or deception to a customer of average intelligence.
  • Reliance was placed on multiple authorities to support the proposition that an exclusive right in one class of goods does not automatically extend to unrelated classes.

Table of Precedents Cited

Precedent Rule or Principle Cited For Application by the Court
Registrar of Trade Marks v. Ashok Chandra Rakhit Ltd., AIR 1955 SC 558 Explained the scope and effect of a disclaimer under Section 17(b) of the Trade and Merchandise Marks Act: a disclaimer limits only rights arising from registration under the Act and does not affect common-law rights such as rights to sue for passing off. The court relied on this authority to reject the appellants' contention that registration exclusions or a disclaimer precluded the respondents from pursuing a passing off action; the disclaimer was held irrelevant to the plaintiffs' common-law rights.
Delco Engineering Works v. General Motors Corporation, ILR (1974) 1 Punj and Har 502 Set out principles governing actions for passing off, including factors for likelihood of deception (phonetic/visual similarity, get-up, packaging, link between trades), and emphasised approach from viewpoint of a man of average intelligence and imperfect recollection; also discussed factual indicia such as co‑sale on same premises and absence of reason for adopting the mark. The court treated Delco as a controlling authority and applied its principles to the present facts, holding the case squarely covered by Delco and affirming findings on issues 3 to 6 (goodwill, dishonest adoption, defendant's use, and defendant's lack of goodwill).
McCulloch v. Lewis A. May (Produce Distributors) Ltd., (1947) 2 All ER 845 Invoked to support the proposition that exclusive rights in a mark for one class of goods do not automatically extend to unrelated goods; bears on the question whether goods must be similar for passing off to be actionable. The court noted that the cases relied upon by appellants (including this one) were considered in Delco and therefore did not require separate review; the proposition itself was addressed in the Delco analysis and applied accordingly.
Anglo-Indian Drug and Chemical Co. v. Swastik Oil Mills Co. Ltd., AIR 1935 Bom 101 Listed among authorities on the limits of passing off where trades are unrelated. The court observed that such cases were considered in Delco; the principles they embody were taken into account within the Delco precedent applied to the present facts.
Thomas Somerville v. Schembri, (1887) 12 AG 453 Cited as part of the body of authorities dealing with when passing off will be found where trades or goods differ. Treated as antecedent authority subsumed into the analysis in Delco; the court did not separately re-examine it but applied the integrated principles.
Thomas Bear and Sons (India) Ltd. v. Prayag Narain, AIR 1940 PC 86 Another precedent concerning the relationship between the similarity of goods/trades and the likelihood of deception in passing off claims. Considered as part of the jurisprudential background addressed in Delco; the court relied on the consolidated principles rather than re‑analysing each case individually.
National Electric Stores v. General Electric Co. Ltd., AIR 1944 Lah 386 Authority cited on passing off and the relevance of trade correlation between goods. Its principles were regarded together with other cases and subsumed under the Delco precedent applied to the facts of this case.
Durga Dutt Sharma v. Navaratna Pharmaceutical Laboratories, AIR 1965 SC 980 Cited among Supreme Court authorities relevant to passing off and trademark scope. The court noted this authority among others but relied on the comprehensive statement in Delco to govern outcome; individual re-examination was not undertaken.

Court's Reasoning and Analysis

The court proceeded in a structured analysis that followed the trial court's findings and applied established principles of passing off as explained in cited authorities.

  1. On the appellants' challenge based on statutory registration and disclaimer: The court explained that restrictions in the registration certificate (i.e., the mark not covering watches and clocks) and the presence of a disclaimer under Section 17(b) of the Trade and Merchandise Marks Act 1958 were only relevant to rights arising under the Act. Relying on Registrar of Trade Marks v. Ashok Chandra Rakhit Ltd., the court held that such statutory limits do not affect a proprietor's common‑law rights to sue for passing off. Therefore, the registration/disclaimer arguments were irrelevant to the plaintiffs' passing off claim and were rejected.
  2. On the central contention that rights in respect of one class of goods cannot be extended to dissimilar goods and therefore no deception could arise: The court recalled and applied Delco Engineering Works v. General Motors Corporation, which articulated the governing principles for passing off, including that the question of likelihood of deception is factual and depends on factors such as phonetic/visual similarity, get-up, packaging, and whether the goods/trades are correlated or sold in such a way as to cause confusion to a person of average intelligence and imperfect recollection.
  3. Factual application: The court accepted the trial court's factual findings (undisputed by the appellant) that:
    • The plaintiffs had extensive goodwill and reputation in India under the name "Philips" and invested heavily in advertising.
    • The plaintiffs manufactured products such as clock-fitted radios and radio-clocks; the principal company manufactured clocks and watches abroad.
    • Watches and clocks are sold on the same counters and premises as radios and other appliances — a commercial linkage that increases the likelihood of confusion.
    • The defendants had been selling watches and clocks marked "Philips" since 1954, had low sales and no advertising for those watches, and offered no explanation for choosing the name "Philips".
    Based on those facts and the Delco framework, the court concluded that the defendants' use of "Philips" on watches and clocks was likely to lead an ordinary customer to believe the goods were the plaintiffs' produce, and that the defendants had no legitimate reason for adopting the mark.
  4. Conclusion of issues: The court therefore affirmed the trial court's findings on issues Nos. 3 and 4 (goodwill and dishonest adoption) and against the defendants on issues Nos. 5 and 6 (defendants' claimed goodwill), finding the present case squarely covered by Delco and related authorities. The court noted that issues concerning actual damages (Nos. 7 and 8) had been decided at trial in favour of plaintiffs only to the extent of nominal damages (Rs. 100), because plaintiffs failed to prove actual loss.

Holding and Implications

Core Ruling: APPEAL DISMISSED.

Direct consequences and specific reliefs recorded in the opinion:

  • The appellate court affirmed the trial court's findings on key issues (notably those concerning plaintiffs' goodwill, the defendants' dishonest adoption, and the absence of defendant's goodwill in respect of watches and clocks).
  • The trial court's award of nominal damages of Rs. 100 (for failure to establish actual damage) stands.
  • The appeal was dismissed with no order as to costs.

Broader implications: The court applied and reaffirmed established principles that (a) statutory registration limits and disclaimers do not extinguish common-law passing off rights, and (b) whether use of a mark on different goods causes likelihood of deception depends on factual circumstances such as market distribution, co‑sale and the defendant's motives — principles articulated in Delco and related authorities. The opinion does not purport to announce a new legal principle beyond applying existing precedent to the facts; it therefore primarily enforces established passing off doctrine in the factual context of co‑sale and reputation.

    M/S. Banga Watch Company, Chandigarh v. M/S. N.V Philliphs, Eindhoven, Holland And Another

    This appeal has arisen out of an action for passing off instituted by the respondents against the appellants to restrain them from using the name of Philips or any similar mark on watches, clocks and the like so as to pass off their goods as those of the plaintiffs.

    2. The respondent No. 1 is a limited company incorporated under the laws of the Netherlands and having its registered office at Emmasingel, 29, Eindhoven, Holland and respondent No. 2 is its subsidiary limited company incorporated in India. The company in India is engaged under the trade mark ‘Philips’ in the manufacturing of a wide range of electrical and non-electrical goods including all kinds of lighting products, radios, electronic tubes, semi conducting devices and industrial component articles, materials, electroacoustical and cinematographic recording and reproducing apparatus, domestic refrigerators and deep freezers, cryogenic equipment, photographic and optical apparatus, instruments, sound recording, reproducing and simplifying equipment, electronic microscopes, electrotechnical, scientific welding, measuring, weighing, medical, electro-medical and X-ray apparatus and equipment both for medical and industrial applications, electric household appliances and machines, apparatus and equipment for telecommunication and for intercommunication, automatic and line telephony apparatus and equipment, dark room timers, multiple electric clocks and timers.

    3. The defendants, a partnership firm are carrying on business in the sale of watches, clocks, time-pieces and accessories thereof under the trade mark ‘Philips’ since 1954. They are also doing business under the name and style of Musical Trading Company.

    4. The case set up by the plaintiffs is that they have built up a vast amount of goodwill by the sale and advertisement of their goods in India.

    5. The trade mark ‘Philips’ has become a household word and has acquired an enviable reputation in India and throughout the world and is associated by the public and traders with the goods of the plaintiffs. The defendants being aware of the reputation and goodwill attached to the Trade Mark ‘Philips’ in order to trade upon their reputation dishonestly adopted the said trade mark for their watches and clocks. It was further asserted that the defendants who were selling watches and clocks under the trademark ‘Philips’ were also selling radios, gramophone records side by side and that they could not have any other purpose in adopting the trade mark ‘Philips’ but to pass off their goods as those of the plaintiffs.

    6. The defendants controverted the claim and pleaded that they have been using the trade mark ‘Philips’ for watches, clocks, time-pieces and accessories thereof bona fide for several years since the year 1954 whereas the plaintiffs had never marketed any Philips watches in India. They, therefore; claimed that they have built up a considerable goodwill in the trade mark of Philips for their watches and clocks and the plaintiffs had no right to the exclusive use of the said trade mark or to restrain them from using it for their watches and clocks.

    7. On the pleadings of the parties, the following issues were framed by the trial Court:—

    1. Whether the plaintiffs are duly incorporated companies and this suit has been validly instituted for and on behalf of those companies by person or persons duly authorised in that behalf?

    2. Whether in India the plaintiffs have been selling their goods detailed in para 4 of the plaint with the trade name ‘Philips’ on those goods? If so, since when?

    3. Whether the plaintiffs have acquired any goodwill for the sale of the goods referred to in issue No. 2 and the trade mark ‘Philips’ has acquired a reputation which is associated by the public and the traders with the goods of the plaintiffs?

    4. Whether the defendant has deliberately and dishonestly adopted the trade mark ‘Philips’ for watches, clocks, radios, gramophone records etc. to pass off those as the goods of the plaintiffs, if so, since when to what effect?

    5. Whether the defendant started selling its goods under this trade mark ‘Philips’ in 1954 and since then the defendant is selling its goods under that mark? If so, to what effect?

    6. Whether the defendant has acquired any goodwill for the trade mark ‘Philips’ on the goods referred to above?

    7. Whether the plaintiffs have suffered any damage because of the marketing of the goods referred to above by the defendant under the trade mark ‘Philips’? If so, how much damage have the plaintiffs so suffered?

    8. Whether the plaintiffs are entitled to recover from the defendant any amount on account of damages, if any, suffered by the plaintiffs? If so, how much amount are the plaintiffs entitled to so recover?

    9. Whether and if so to what relief or reliefs are the plaintiffs entitled and on what terms if any?

    Issue No: 1 was conceded by the defendants. Issues Nos. 2 to 4 were answered in favour of the plaintiffs and Issues Nos. 5 and 6 against the defendants. Under Issues Nos. 7 and 8 it was held that the plaintiffs had failed to prove that they had suffered any actual damages and so were held entitled to only a nominal, damages assessed at Rs. 100/-The findings of the trial Court on issues Nos. 1 and 2 were hot challenged which are accordingly affirmed. Issues Nos. 3, 4, 5 and 6 are interconnected and shall be disposed of together.

    8. The facts found by the learned trial Judge are not disputed by the learned counsel for the appellant and may be stated thus:

    The plaintiffs were manufacturing and selling a large range of goods in the engineering and electrical fields and they had been in the business since after the end of 1st World War. In India, they started manufacturing operations in the year 1948 and soon its products acquired great reputation and the trade mark ‘Philips’ became a household word. The company progressed so fast that its sale in India in the year 1967 exceeded Rs. 23 crores. The respondents were incurring lot of money on the publicity and advertisement of their products and the amount spent in this regard in the year 1964 was 22 lacs which rose to Rupees 38 lacs in the year 1967. The respondents have never manufactured watches, or clocks but they have been manufacturing clock-work-timers used in photography and the radio clocks. The watches and clocks are being sold on the same counter along with radio, transistor and other electrical appliances even by the defendants.

    9. As regards the defendants, the findings recorded were that they have been selling watches and clocks with the mark ‘Philips’ since 1954 and their sales were to the tune of Rs. 20,000/-per year. The defendants never issued any advertisement of their watches and clocks with the trade mark ‘Philips’. They had no association with the word ‘Philips’ nor there was any explanation forthcoming as to why they chose the word ‘Philips’ for their watches and clocks. On these facts it was held that the trade mark ‘Philips’ to the knowledge of a common man was associated with the products of the plaintiffs and that watches or clocks bearing the name Philips would lead an ordinary customer to believe that it was their product.

    10. The first contention raised to assail the correctness of the impugned judgment was that the, trade mark by virtue of the provisions of S. 8 of the Trade and Merchandise Marks Act 1958 read with R. 26, can be got registered only in respect of goods specified in the various clauses of fourth schedule. The trade mark in the present case was got registered in respect of goods specified in cl. (14) of Sch. IV which did not include watches and clocks. It was further contended that the trade mark in the present case being of a non-distinctive character was registered with a disclaimer as envisaged by S. 17 (b) which disentitles the plaintiffs from claiming its exclusive use. So it was argued, that the plaintiffs have no right to object to the use of the said trade mark by the appellants or to an injunction restraining them from its use on their watches and clocks. The contentions of the learned counsel are wholly misconceived. The two grounds urged namely that the registration certificate does not cover the watches and clocks and that there is a specific disclaimer in it would have been of significance if some rights under the Act were being enforced by the plaintiffs. On the other hand, in a passing off action these facto as are of no consequence and the proviso to S. 17 itself has confined the effect of disclaimer to the enforcement of the rights under the Act. The scope of S. 17 and the effect of the said proviso was explained by the Supreme Court in Registrar of Trade Marks v. Ashok Chandra Rakhit Ltd., (1955) 2 Mad LJ 76 : (AIR 1955 SC 558) thus:— “The real purpose of requiring a disclaimer is to define the rights of the proprietor under the registration so as to minimise, even if it cannot wholly eliminate, the possibility of extravagant and unauthorised claim being made on the score of registration of the trade marks. The proviso to the section preserves intact any right which the proprietor may otherwise under any other law have in relation to the mark or any part thereof. The disclaimer is only for the purposes of the Act. It does not affect the rights of the proprietor except such as arise out of registration. If the proprietor has acquired any right by long user of those parts or matters in connection with goods manufactured or sold by him or otherwise in relation to his trade, he may, on proof of the necessary, facts, prevent an infringement of his rights by a passing off action or a prosecution under the Indian Penal Code. Disclaimer does not affect those rights in any way.”

    The rule laid down by the Supreme Court fully covers the present case and the cause here being a passing off action the plaintiff could not be non-suited on either of the said grounds. The contentions raised by the learned counsel therefore, have no bearing on the rights of the plaintiff and are accordingly ruled out.

    11. The only point which was seriously pressed into service was that the acquisition of an exclusive right to trade mark in connection with a particular type of article of commerce cannot entitle the owner of that right to prohibit the use by others of such mark or name in connection with goods of a totally different character, because an action for passing off is a common law remedy for passing off by a person of his own goods as those of another and unless it was established by the plaintiffs that his goods and the goods sold by the defendant are of alike or similar nature, it could; not be said that the use of the trade mark in dispute was likely to lead to any confusion. As the respondents were neither manufacturing nor marketing clocks, and watches in India, and there was no trade link between the goods of the plaintiff and the defendants, it was argued, there was no likelihood of any deception being practised on a customer of average intelligence so as to create belief in his mind that the goods sold by the defendants are the production of the plaintiffs. In support of this contention, the learned counsel relied on McCulloch v. Lewis A. May (Produce Distributors) Ltd., (1947) 2 All ER 845, Anglo-Indian Drug and Chemical Co. v. Swastik Oil Mills Co. Ltd., AIR 1935 Bom 101, Thomas Somerville v. Schembri, (1887) 12 AG 453, Thomas Bear and Sons (India) Ltd. v. Prayag Narain, AIR 1940 PC 86; National Electric Stores v. General Electric Co. Ltd., AIR 1944 Lah 386 and Durga Dutt Sharma v. Navaratna Pharmaceutical Laboratories, AIR 1965 SC 980, So far as the legal proposition is concerned, I need not review the cases relied upon by the learned counsel over again as all of them were considered at length by a Division. Bench of this Court in Delco Engineering Works v. General Motors Corporation, ILR (1974) 1 Punj and Har 502 and the principles governing the passing off action were enumerated thus :—

    “That an action for passing off is founded on the desirability of preventing commercial immorality or dishonesty on the part of a trader who by using a particular mark, whether registered or unregistered, wants to falsely represent that his goods are the goods of some one else so that he can take unfair advantage of the reputation of that other person in the market. The likelihood or probability of deception depends on a number of factors and is a question of fact in the circumstances of each case. Phonetic or visual similarities, get up, packing or other writings and marks on the goods or on the parcels in which they are offered for sale and other resemblances may help in determining the probability, of deception on its own facts. If there is no link between two trades, or in other words, the two trades are not closely correlated and the goods are not analogous, a conclusion may be reached in a particular case that the chances of deception are too remote to be taken notice of so as to restrain the defendant from selling his goods under the same or similar trade mark. The whole thing has to be approached from the point of view of a man of average intelligence and of imperfect recollection. It is true that no proprietor of a trade mark acquired monopoly for the use of that mark but at the same time a trader cannot be allowed in justice and equity to let his goods pass of as those of another.”

    Further if the facts in Delco's case (supra) are analysed, it would be evident that the present case is fully covered by the rule laid down in that case. The facts involved there were that the plaintiff General Motors a Corporation incorporated in the United States of America, which was carrying on business on a large scale throughout the world, including India, in the manufacture and sale of automobile goods inter alia motor-cars, locomotives, diesel engines, electric motors, airplane engines, refrigerating and heating equipment, household appliances and accessories thereof, till the year 1957 was also manufacturing and marketing coaster brakes and hubs for bicycles. They claimed that they had acquired worldwide reputation for superior quality of their goods under the trade mark “Delco” which was got registered by them in India as well in the year 1962 for various classes of goods as specified in the registration certificate. Their registration certificate covered pedals for land vehicles and springs, but they did not hold any trade mark for pedal axles for push bicycles. The defendants who were manufacturing bicycle axles applied for registration of the trade mark “Delco” in respect of bicycle accessories and parts thereof, including pedal axles. It was allowed by the Registrar. The plaintiffs then fifed a suit for a perpetual injunction restraining them from using the trade mark “Delco” for pedal axles. The contention put forward by the defence before the Bench was rejected with the observation that the plaintiff-company till the year 1957 was manufacturing bicycle accessories and that cycle spare parts as well as automobile spare parts were sold on the same premises at several places. One of the other factors which weighed with the Bench was that the defendant had no reason to sell his goods under the trade mark “Delco” and the motive for use of that trade mark could be none else but to take undue advantage of its popularity gained by the plaintiff-company.

    12. In the present case, the respondent-company though is not manufacturing watches and clocks, but they are manufacturing and marketing clock fitted radios and transistors. It has also come in evidence that the principal company-respondent No. 1 is manufacturing and marketing clocks and watches in Holland. The trial Court also rightly accepted the contention of the respondents that watches and clocks are sold by the dealers on the same premises, and even the appellants are doing so. Further there is absolutely no explanation on the record as to why the defendants chose the trade mark “Philips” for marketing the watches and clocks.

    On these facts, this case would be squarely covered by the decision in Belco's case (supra), and the findings on issues Nos. 3 to 6 are accordingly affirmed.

    13. In the result, this appeal fails and the same is hereby dismissed with no order as to costs.

    Appeal dismissed.

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    Comments

    M/S. Banga Watch Company, Chandigarh v. M/S. N.V Philliphs, Eindhoven, Holland And Another
    (Jun 3, 1983)