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Puma Ayurvedic Herbal (P) Ltd. v. Commissioner, Central Excise, Nagpur .
Factual and Procedural Background
The appellant manufactures eleven Ayurvedic products. Central Excise authorities disputed whether these goods are “medicaments” under Chapter 30 of the Central Excise Tariff Act, 1985 (attracting nil duty) or “cosmetics/toilet preparations” under Chapter 33 (attracting a higher duty). The Assistant Collector classified them as cosmetics; the Collector (Appeals) reversed this finding. The Customs, Excise and Gold (Control) Appellate Tribunal (CEGAT) reinstated the cosmetic classification, prompting the present appeals before the Supreme Court.
Legal Issues Presented
- Whether each of the eleven Ayurvedic products is classifiable as a “medicament” under Chapter 30 or as a “cosmetic/toilet preparation” under Chapter 33 of the Central Excise Tariff Act, 1985.
- Whether the Revenue discharged its burden of proving the correctness of the cosmetic classification.
Arguments of the Parties
Appellant's Arguments
- All products satisfy the judicially accepted “twin test”: (i) in common parlance they are understood as medicaments, and (ii) their ingredients are found in authoritative Ayurvedic texts.
- The appellant holds a Drugs Controller licence; labels bear the legend “Ayurvedic Proprietary Medicine,” and therapeutic indices are circulated to doctors and vaidyas.
- Evidence from the Directorate of Ayurveda, certificates from doctors, Ayurvedic practitioners, and consumer letters corroborate the medicinal character.
- Chapter 33 Note 2 cannot override the twin test because it refers only to products with “subsidiary” curative value, whereas the appellant’s products have primary therapeutic use.
Respondent's Arguments
- Invoked Note 2 of Chapter 33 to contend that products possessing any cosmetic attributes should be classified as cosmetics even if they have prophylactic or curative properties.
- Relied on the Chief Chemist’s opinion favouring classification under Chapter 33.
Table of Precedents Cited
| Precedent | Rule or Principle Cited For | Application by the Court |
|---|---|---|
| Collector of Central Excise v. Richardson Hindustan Ltd. (2004) 9 SCC 156 | Endorsed the “twin test” (common-parlance test and presence of ingredients in authoritative texts) for classifying medicaments. | Adopted as controlling test to assess the appellant’s products. |
| CCE v. Sharma Chemical Works (2003) 5 SCC 60 | Burden of proving correct tariff classification lies on the Revenue. | Used to hold that the Revenue failed to rebut the appellant’s evidence. |
| CCE v. Pandit D.P. Sharma (2003) 5 SCC 288 | Emphasised common-parlance understanding for hair-oil classified as medicament. | Cited as analogous support for treating similar Ayurvedic preparations as medicaments. |
| Naturalle Health Products (P) Ltd. v. CCE (2004) 9 SCC 136 | Re-affirmed the twin test; held Vicks products to be medicaments despite minimal active ingredients. | Relied on to reject Revenue’s argument regarding low proportion of medicinal ingredients. |
| Amrutanjan v. CCE (1996) 9 SCC 413 | Medicinal preparations remain medicaments even if ingredients overlap with western pharmacopoeia. | Supports classification of products whose ingredients are recognised in both systems of medicine. |
| B.P.L. Pharmaceuticals Ltd. v. CCE (1995 Supp (3) SCC 1) | “Selsun” shampoo treated as medicament where primary purpose is therapeutic. | Analogous precedent for products treating dandruff or scalp conditions. |
| Muller & Phipps (India) Ltd. v. CCE (2004) 4 SCC 787 | Johnson prickly-heat powder held medicament; not ordinary talcum. | Illustrates distinction between therapeutic and beautifying powders. |
| Manisha Pharma Plasto (P) Ltd. v. Union of India (1999) 112 ELT 22 (Del.) | Nycil prickly-heat powder classified as medicament based on ingredients and use. | Further precedent distinguishing medicated powders from cosmetics. |
| Dabur India Ltd. v. CCE (2005) 4 SCC 9 | Classification of “Lal Tail” as medicament where all ingredients are Ayurvedic. | Cited to reinforce reliance on Ayurvedic texts for classification. |
Court's Reasoning and Analysis
The Court reiterated that, in absence of statutory definitions in the Tariff Act, goods must be understood in their ordinary or popular sense. It accepted the “twin test” as determinative. Examining evidence, the Court found:
- The Directorate of Ayurveda, Maharashtra, unequivocally opined that all eleven products qualify as “Proprietary Ayurvedic Medicines.”
- Consumers, doctors, and vaidyas use the products to treat specific ailments, satisfying the common-parlance test.
- All ingredients of the disputed eight products are drawn from recognised Ayurvedic texts.
- The Chief Chemist’s opinion favouring cosmetic classification was disregarded because the Chief Chemist’s role is confined to supplying analytical data, not legal classification.
- Revenue produced no rebuttal evidence, hence failed to discharge its burden.
- Chapter 33 Note 2 applies only where any curative effect is “subsidiary”; here, therapeutic use is primary. Likewise, Note 1(d) of Chapter 30 does not override the twin test when the product’s essential character is medicinal.
Applying these principles product-wise, the Court concluded that eight items are medicaments, while three (herbal massage oils and scalp tonic powder) lack demonstrated therapeutic properties and remain cosmetics.
Holding and Implications
Holding: Eight products—Puma neem facial pack (Neemal), Puma anti-pimple herbal powder (Pimplex), Puma herbal facial pack (Herbaucare), Puma herbal remedy for facial blemishes, Puma hair tonic powder (Sukeshi), Puma anti-dandruff oil (Dandika), Puma shishu rakshan tel, and Puma neem tulsi—are classifiable as medicaments under Chapter 30 (Sub-Headings 3003.20/3003.30) and attract nil duty. Three products—Puma herbal massage oil, Puma herbal massage oil for women, and Puma scalp tonic powder (Scalpton)—are classifiable as cosmetics under Heading 33.04; duty quantification is remitted to the Assistant Collector. Subject to this distinction, the appeals are allowed; companion appeals (Civil Appeals Nos. 1414-16 of 2004) are dismissed.
Implications: The decision re-affirms the supremacy of the twin test and the Revenue’s burden in tariff classification disputes, offering manufacturers of Ayurvedic preparations a clear roadmap to establish medicament status. While it secures nil duty for the eight products, it does not create new legal doctrine but consolidates existing jurisprudence.
Arun Kumar, J.— The appellant claims to be a manufacturer of Ayurvedic products which are intended to cure certain ailments of the human body. A question has arisen as to whether the products manufactured by the appellant fall within the category of medicaments or cosmetics. Answer to this question determines as to whether the goods are classifiable under the Central Excise Tariff Act, 1985 as cosmetics under Chapter 33 or as medicaments under Chapter 30. As cosmetics the rate of excise duty is quite high while as medicament the products attract nil duty. The following products manufactured by the appellant are under consideration:
1. (xvii) Puma neem facial pack (Neemal)
2. (xviii) Puma anti-pimple herbal powder (Pimplex)
3. (xix) Puma herbal facial pack (Herbaucare)
4. (xx) Puma herbal remedy for facial blemishes
5. (xxi) Puma herbal massage oil
6. (xxii) Puma herbal massage oil for women
7. (xxiii) Puma hair tonic powder (Sukeshi)
8. (xxiv) Puma scalp tonic powder (Scalpton)
9. (xxv) Puma anti-dandruff oil (Dandika)
10. (xxvi) Puma shishu rakshan tel
11. (xxvii) Puma neem tulsi
2. The appellant has a licence to manufacture these and other products from the Drugs Controller under the Drugs and Cosmetics Act. According to the learned counsel for the appellant all the above items are produced from ingredients found in Ayurveda textbooks. They are manufactured as per the Ayurveda pharmacopoeia and have curative, therapeutic or prophylactic value. They are basically meant to give relief in body ailments. They are not items of cosmetics. In order to determine whether a product is a cosmetic or a medicament a twin test has found favour with the courts. The test has approval of this Court also vide CCE v. Richardson Hindustan Ltd. (2004) 9 SCC 156, (1989) 42 ELT A100 There is no dispute about this as even the Revenue accepts that the test is determinative for the issue involved. The tests are:
I. Whether the item is commonly understood as a medicament which is called the common parlance test. For this test it will have to be seen whether in common parlance the item is accepted as a medicament. If a product falls in the category of medicament it will not be an item of common use. A user will use it only for treating a particular ailment and will stop its use after the ailment is cured. The approach of the consumer towards the product is very material. One may buy any of the ordinary soaps available in the market. But if one has a skin problem, he may have to buy a medicated soap. Such a soap will not be an ordinary cosmetic. It will be medicament falling in Chapter 30 of the Tariff Act.
II. Are the ingredients used in the product mentioned in the authoritative textbooks on Ayurveda?
3. The two tests are recognised even by the Central Board of Excise and Customs and the Board had vide its letters dated 3-10-1991 and 5-12-1991 directed the Assistant Collector to decide the classification of the products in question by applying the aforesaid two tests.
4. The learned counsel for the appellant has argued that the products of the appellant satisfy both the above tests and, therefore, CEGAT was wrong in classifying them under Chapter 33 as cosmetics. According to the learned counsel the products in question have a special use. They are not items of common use. Only those who want to treat a particular ailment will go for the particular product of the appellant. The use of a product by the customers i.e how the consumers take to a product is a very useful method of determining the classification of products. What is to be seen is whether the products are likely to be in common use by normal consumers. Common parlance meaning and understanding is a strong factor in the determination of classification of products. One need not resort to scientific or technical meaning of the terms used.
5. So far as the other test is concerned, the learned counsel for the appellant has placed on record material from the Ayurvedic texts or pharmacopoeia in support of each product which is the subject-matter of the present appeal to show that the ingredients of each product are independently mentioned in the Ayurvedic texts. The ingredients are natural Ayurvedic products like shrubs, herbs, leaves, fruits, nuts, flowers, wood and bark of particular trees. In support of his contention the learned counsel for the appellant placed before the departmental authorities lot of material in the shape of certificates and letters from doctors, Ayurvedic practitioners, experts and above all from the users of the products in question.
6. The Collector (Appeals) who decided the issue in favour of the appellant among other things, relied on the opinion obtained by the Assistant Collector as per the Board's circular from the Directorate of Ayurveda, Maharashtra, Bombay vide their Letter No. AYURVEDIC-2.Misc/PUMA/1989/10563 dated 1-12-1989 which is quoted as under:
“With reference to your letter dated 12-9-1989 on the subject opted above, the samples of products of M/s Puma Ayurvedic Herbals (P) Ltd., Nagpur (i.e 11 items) were referred to Dravyaguna Department of one of our institution for carrying out tests. These items were tested by organoloptic method.
2. Now the Professor and Incharge of Dravyaguna Department has opined that the raw materials used for preparation of the above items are described in Ayurvedic texts. As such, all ingredients are Ayurvedic raw material. Treatment of certain skin diseases is done by lep, pralep and pradheh. This type of treatment is described in Ayurvedic texts.
3. In view of the above, the samples of 11 items sent by you vide your letter under reference can be classified as ‘Proprietary Ayurvedic medicines’.”
7. This opinion coming from a competent and authorised source, is of great relevance so far as the case in hand is concerned. Besides this the evidence produced by the appellant before the authorities in the shape of letters from consumers, from doctors and from Ayurvedic physicians satisfies the common parlance test.
8. On the other hand the Revenue led no evidence of any sort to rebut the evidence led by the assessee. It is settled law that the burden of showing correct classification lies on the Revenue. The Revenue has done precious little in this case to discharge this burden. The Collector (Appeals) further relied on the following evidence in support of his finding that the products in question fall in the category of medicaments:
(i) Licence No. A/40/888 granted by the Drug Controller, Maharashtra.
(ii) The inscription of the words on the wrapper “Ayurvedic Proprietary medicines” and/or “Ayurvedic Licence No. A/888” on the wrapper mentioning the percentage of ingredients as approved by the Drug Controller.
(iii) Circulation of therapeutic index of the products for the use of doctors/vaidyas.
(iv) Certificate issued by Dr. Narendra Agashe, MD, Medical Superintendent, Dr. Dalvi Memorial Hospital, Nagpur, the relevant extract of which is reproduced below:
“This is to certify that we in this hospital have extensively tried the following Ayurvedic medicinal products from Puma Ayurvedic and Herbal Cosmetics Co., Nagpur. We have found them to be of good therapeutic value and prescribe them regularly whenever the need arises.”
9. We may note here that the Chief Chemist had opined about the classification of these products under Chapter 33 i.e “Cosmetic” but the opinion of the Chief Chemist on the question of classification has no relevance. We agree with the Collector (Appeals) that the opinion of the Chief Chemist has no relevance for determining classification of the products. The role of the Chief Chemist is only to supply the analytical data. On the other hand the opinion of the Directorate of Ayurveda, Maharashtra referred to above is of great relevance. The said Directorate has clearly and unambiguously stated that the products in question are meant for treatment of certain skin diseases and the type of ingredients used in the products are described in Ayurvedic texts, being useful in such treatments.
10. The learned counsel for the appellant drew our attention to certain decisions of this Court wherein Ayurvedic products have been held to be falling in Chapter 30 of the Central Excise Tariff Act, 1985 and not under Chapter 33. In CCE v. Sharma Chemical Works (2003) 5 SCC 60, (2003) 154 ELT 328 it was held that the onus to prove that a particular product falls under a particular head of the Central excise tariff is on the Revenue. It was for the Revenue to show and establish that the product in question was not a medicament or that the common man did not understand the product as a medicament. In the present case the Revenue has miserably failed to discharge this burden.
11. In CCE v. Sharma Chemical Works (2003) 5 SCC 60, (2003) 154 ELT 328 this Court was considering whether “Banphool oil” could be classified as medicament. The product was a hair oil and all its ingredients were said to be Ayurvedic which were found in Ayurveda textbooks. It had 98% til oil and 2% camphor, amla and chandan (sandalwood). It was found that all the ingredients of the hair oil were mentioned in Ayurveda textbooks and, therefore, the product was liable to be classified as medicament.
12. CCE v. Pandit D.P Sharma (2003) 5 SCC 288, (2003) 154 ELT 324 was again a case of hair oil named “Himtaj hair oil”. The Court emphasised the common parlance test and found that a common man understood the said hair oil as a medicinal hair oil and not hair oil of common use as a hair oil. Accordingly, this Court upheld its classification as a medicament.
13. Naturalle Health Products (P) Ltd. v. CCE (2004) 9 SCC 136, (2003) 158 ELT 257: two appeals were under consideration in this case. One was with respect to Vicks vaporub and Vicks cough drops while the other was with respect to Sloan's balm and Sloan's rub. Both the appeals were allowed holding that the items in question were classifiable under the chapter dealing with medicament in the Central Excise Tariff Act. In this case this Court followed the twin test earlier upheld by this Court in CCE v. Richardson Hindustan Ltd. (2004) 9 SCC 156, (1989) 42 ELT A100 Further this Court observed:
“42[39]. We are also of the opinion that when there is no definition of any kind in the relevant taxing statute, the articles enumerated in the tariff schedules must be construed as far as possible in their ordinary or popular sense, that is, how the common man and persons dealing with it understand it. If the customers and the practitioners of Ayurvedic medicine, the dealers and the licensing officials treat the products in question as Ayurvedic medicines and not as Allopathic medicines, that fact gives an indication that they are exclusively Ayurvedic medicines or that they are used in Ayurvedic system of medicine, though it is a patented medicine. This is especially so when all the ingredients used are mentioned in the authoritative books on Ayurveda. As rightly contended by the counsel for the appellants, the essential character of the medicine and the primary function of the medicine is derived from the active ingredients contained therein and it has certainly a bearing on the determination of classification under the Central Excise Act. As held in Amrutanjan case (1996) 9 SCC 413, (1995) 77 ELT 500, the mere fact that the ingredients are purified or added with some preservatives does not really alter their character.”
14. In Amrutanjan v. CCE (1996) 9 SCC 413, (1995) 77 ELT 500 this Court held that Amrutanjan pain balm having menthol IP, camphor IP, turpentine IP and methyl IP, salicylate IP as main ingredients, was classifiable as Ayurvedic medicine under Chapter 30 of the Tariff. It was noticed that the ingredients were known both to Ayurvedic and western sciences. Still the classification as medicament was upheld.
15. B.P.L Pharmaceuticals Ltd. v. CCE 1995 Supp (3) SCC 1 was a case in which “Selsun shampoo” was under consideration for purposes of classification under the Tariff Act. According to the manufacturers this shampoo was a medicated shampoo meant to treat dandruff which is a disease of the hair. This Court held that having regard to the preparation, label, literature, character, common and commercial parlance, the product was liable to be classified as a medicament. It was not an ordinary shampoo which could be of common use by common people. The shampoo was meant to cure a particular disease of the hair and after the cure it was not meant to be used in ordinary course.
16. Muller & Phipps (India) Ltd. v. CCE (2004) 4 SCC 787, (2004) 167 ELT 374 was a case of Johnson prickly heat powder. This powder was again held to be a medicament because it was not an ordinary talcum powder but a powder to be used to get rid of the problem of prickly heat. Similar was the case in Manisha Pharma Plasto (P) Ltd. v. Union of India (1999) 112 ELT 22 (Del). In this case the product under consideration was Nycil prickly heat powder. The ingredients whereof were: (ELT p. 23, para 2)
“Chlorphenesin IP - 1% w/w Zinc oxide IP - 16% w/w Starch IP - 51% w/w Talc purified IP - 100% w/w”
The powder was held to be not an ordinary talcum powder but one falling in the category of medicament.
17. Lastly we were referred to Dabur India Ltd. v. CCE (2005) 4 SCC 9, (2005) 182 ELT 290. This is a judgment of the three-Judge Bench of this Court and the products under consideration were Janam ghutti and Lal tail. Regarding Lal tail, this Court held that it was liable to be classified as medicament under Chapter 30 as all its ingredients were found to be in Ayurvedic texts. However, regarding the other product the matter was remanded for further consideration on the basis of evidence to be recorded.
18. From the above judgments it follows that the law is settled on the applicability of the twin test for determination of classification of a product. We have already found that the twin test is satisfied in the present case regarding most of the items under consideration.
19. The word “medicament” is not defined anywhere while the word “cosmetic” is defined in the Drugs and Cosmetics Act, 1940 as under:
“3. (aaa) ‘cosmetic’ means any article intended to be rubbed, poured, sprinkled or sprayed on, or introduced into, or otherwise applied to, the human body or any part thereof for cleansing, beautifying, promoting attractiveness, or altering the appearance, and includes any article intended for use as a component of cosmetic;”
20. It will be seen from the above definition of “cosmetic” that the cosmetic products are meant to improve appearance of a person, that is, they enhance beauty, whereas a medicinal product or a medicament is meant to treat some medical condition. It may happen that while treating a particular medical problem, after the problem is cured, the appearance of the person concerned may improve. What is to be seen is the primary use of the product. To illustrate, a particular Ayurvedic product may be used for treating baldness. Baldness is a medical problem. By use of the product if a person is able to grow hair on his head, his ailment of baldness is cured and the person's appearance may improve. The product used for the purpose cannot be described as cosmetic simply because it has ultimately led to improvement in the appearance of the person. The primary role of the product was to grow hair on his head and cure his baldness.
21. The extent or the quantity of medicament used in a particular product will also not be a relevant factor. Normally, the extent of use of medicinal ingredients is very low because a larger use may be harmful for the human body. The medical ingredients are mixed with what is in the trade parlance called fillers or vehicles in order to make the medicament useful. To illustrate, an example of Vicks vaporub is given in which 98% is said to be paraffin wax, while the medicinal part i.e menthol is only 2%. Vicks vaporub has been held to be medicament by this Court in CCE v. Richardson Hindustan Ltd. (2004) 9 SCC 156, (1989) 42 ELT A100 Therefore, the fact that use of medicinal element in a product was minimal does not detract from it being classified as a medicament.
22. In order to be a medicinal preparation or a medicament it is not necessary that the item must be sold under a doctor's prescription. Similarly, availability of the products across the counter in shops is not relevant as it makes no difference either way.
23. The learned counsel for the respondent drew our attention to Note 2 of Chapter 33 of the Central Excise Tariff Act which is as under:
“2. Headings 33.03 to 33.07 apply, inter alia, to products, whether or not mixed (other than aqueous distillates and aqueous solutions of essential oils), suitable for use as goods of these headings and put up in packings with labels, literature or other indications that they are for use as cosmetics or toilet preparations or put up in a form clearly specialised to such use and includes products whether or not they contain subsidiary pharmaceutical or antiseptic constituents, or are held out as having subsidiary curative or prophylactic value.”
24. On the basis of this note it was argued that even if a product had some curative or prophylactic value, it will still be cosmetic. We cannot accept this argument. The learned counsel has overlooked the use of the word “subsidiary” in the said note from which it follows that a subsidiary curative or prophylactic use will not convert a cosmetic into a medicament. We have tried to illustrate this by giving the example of bald man treating his baldness by use of Ayurvedic product. The curative use of the product is primary in that example and not subsidiary. The subsidiary result is improvement in appearance. Therefore, in our view, Note 2 to Chapter 33 does not help the respondent. Rather Note 5 to the said chapter makes it clear that the products which fall under Heading 33.04 are primarily beauty or make-up preparations. They may incidentally help in protection against skin irritants. They may also help as a skin tonic, yet they are cosmetics because skin protection is a subsidiary benefit.
25. In this connection reference may also be made to Note 1(d) to Chapter 30 of the Central Excise Tariff. The said note reads as under:
“1. This Chapter does not cover:
(a)-(c)***
(d) Preparations of Chapter 33 even if they have therapeutic or prophylactic properties;”
26. Thus preparations falling in Chapter 33 even if they have therapeutic or prophylactic properties will not fall under Chapter 30 which deals with pharmaceutical products. The reason for this appears to be that even cosmetics may have something to improve the skin or other parts of the body where they are used. In that sense they may have some therapeutic value yet they remain cosmetics.
27. From the above discussion it is clear to us that the Revenue has failed to make out any case in support of its stand that all the products in question fall under Chapter 33 i.e under Heading 33.04
28. Now we will take up each item of the products of the appellant and examine as to under which classification they fall. The products at Serial Nos. 1, 2, 3, 4, 7, 9, 10 and 11 viz. Puma neem facial pack (Neemal), Puma anti-pimple herbal powder (Pimplex), Puma herbal facial pack (Herbaucare), Puma herbal remedy for facial blemishes, Puma hair tonic powder (Sukeshi), Puma anti-dandruff oil (Dandika), Puma shishu rakshan tel and Puma neem tulsi are clearly medicinal products and are intended to treat certain medical conditions of the human body and therefore, in view of the above tests, are liable to be classified as medicaments falling under Chapter 30 and Sub-Headings 3003.20/3003.30. Items at Serial Nos. 5, 6 and 8 viz. Puma herbal massage oil, Puma herbal massage oil for women and Puma scalp tonic powder (Scalpton) however do not appear to be of any medicinal property and it is difficult to classify them under the head of medicament. In fact the learned counsel for the appellant conceded that these three items do not qualify to be treated as medicaments. Therefore, the same will be liable to be classified as “cosmetic” under Chapter Heading 33.04 Regarding these three items the matter will have to go to the Assistant Collector for quantification of the duty for the relevant period. Subject to this, the appeals are allowed. No costs.
Civil Appeals Nos. 1414-16 of 2004
29. In view of the above, these appeals stand dismissed.
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